My Business Blog

The Forbes article " How to Properly Navigate the Gig Economy and the Large Pool of IT Experts " discusses the importance of the gig economy in today's job market and provides tips and tricks for companies who want to use it to find experts. in you. The gig economy refers to hiring freelancers instead of full-time employees. This employment model has grown in popularity in recent years, especially in the IT sector. The article explains how the gig economy has expanded the number of IT experts available to businesses and how businesses can effectively take advantage of this opportunity. The article identifies several challenges that companies face when working with freelancers. One of the biggest challenges is the selection of suitable candidates. The article states that companies must have a careful selection process to ensure that they are hiring highly qualified professionals. The importance of setting clear expectations, such as setting the scope of work, deadline, and...

Viviendas y Proyectos S.A.  is a Real Estate company where I worked for the last eighteen years. It is a family business, established in Medellin, Colombia more than thirty years ago. The mission is defined in a few words "few, but well done" . With this they express their intention to create spaces that materialize the dreams of people or communities, but without being a company that creates massive products. In my experience, working with this company, I was able to verify how they always work with transparency and integrity, as well as with a constant interest in providing security and trust to their clients.  They have always sought excellence and have managed to be recognized internationally for the quality of their projects. Analysis of external environmental factors: Political:  The traditional parties have led the country for as long as I can remember. Now, Colombia has a president who is contrary to these parties and unfortunately, he is leading Colombia to go th...

Applied Motivation Currently, with some classmates, we have a study group, with which we meet to share knowledge of a particular class. This group was formed basically by cultural affinity since we are all Latin American, and we saw that having the same mother tongue and coming from the same or similar countries makes it easier to work as a team. We are aware that this is not the most ideal, since we know that in real life we will not be able to choose our partners in the work teams that correspond to us, but for now, it has worked very well for us. This group's main objective is to share the knowledge that each one has in the computer science areas, mainly, to advance the Cengage workshops of our business applications class. My role in the group is to lead it since we realized that I have knowledge above the average, in computer applications such as Word and mainly Excel. Plan to increase motivation among group members: Set goals . When we started, we were not clear about what gra...

My philosophy of leadership and personal development is based on the understanding and application of three fundamental leadership styles: autocratic, democratic and transformative. 1. Autocratic Leadership: This style involves centralized decision-making and a more directive approach. On a personal level, this means being clear about our goals and objectives and making decisions independently. However, it is important to balance this style with openness to the ideas and perspectives of others to avoid becoming rigid and uncooperative. 2. Democratic leadership: This style is based on participation and team decision-making. On a personal level, this means listening to and valuing the opinions of others, seeking consensus and working as a team. Democratic leadership promotes effective communication, trust, and collaboration. 3. Transformational Leadership: This style focuses on inspiring and motivating others to bring about positive change. On a personal level, this means seeking our own...

My leaders are Alvaro Uribe, Pope Francis and Barak Obama. Alvaro Uribe: Álvaro Uribe, former president of Colombia, deserves my admiration thanks to his leadership, determination and commitment to the security and development of our country, just when we needed it most. His firmness in the fight against illegal armed groups was one of the main reasons for which he is recognized. As president, he implemented policies that encouraged foreign investment, business growth, and poverty reduction. His focus on strengthening State institutions and improving the country's infrastructure has been highlighted as a sign of his commitment to sustainable development and improving the quality of life of Colombians. Ref: https://en.wikipedia.org/wiki/%C3%81lvaro_Uribe Pope Francisco: The second leader I admire is Pope Francis, the head of the Catholic Church. I admire him for his deep commitment to compassion, inclusion, and social justice. His values focus on caring for the most vulnerable and d...

Name: MKTG-28 Topic: Advertising (Unethical Tactics) Title: Washing Dirty Laundry Synopsis: A project manager at a consumer products company is searching for approaches to market a laundry product. The current campaign for the product is offensive to some women who have expressed their objections to the company. The product is doing well on the market. 1.     Introduction & Problem Identification : "Washing Dirty Laundry” is the name of this case, and is based on an advertising campaign for a laundry product. The problem was that the campaign was offensive to some women, and they started complaining to the company.   2.     Decision Criteria : To make the decision, the following criteria must be evaluated: Criteria Concerned parties Weighting Legality and regulations: Verify whether the advertising campaign complies with advertising laws and regulations, as well as ethical codes and regulations o...